Be Part of a Rich, Lafayette Tradition
Your top destination for great flavor and great food since 1956, Pizza King has embodied the vision of the family restaurant for decades.
Our secret recipe—and our not-so-secret sense of fun and adventure—has touched so many lives since we opened. We welcome you to become a part of our rich history that’s still in the making.
The Pizza King Story
So it Begins…
Pizza King Inc., originated in 1956 in the heart of Lafayette, Indiana. Owner Wendell Swartz from Lafayette had an idea to open a pizza restaurant. Wendell’s vision and passion for culinary expertise created the perfect ingredients of Pizza King’s “secret recipe.”
In Good Hands
Come 1966, when Wendell was ready to sell, whom better to buy the business from him than his trusted employee who managed his books, Don Schutz. 5 stores were already established when Don bought the business, and he knew he could grow it even more, and he did.
Business Is Good
Providing customers with a fun, relaxed, entertaining experience, Pizza King Inc. is now a family treasured business throughout 70 plus locations in Indiana! In fact, our pizza is so loved, that when people move away, they not only come back to visit, they’ve even asked us to ship pizzas to them!
Fresh, Wholesome Ingredients
As we continue to bring you our customer satisfaction and fresh, wholesome ingredients, we pride ourselves on our special ingredients made just for us! This includes fresh ground pepperoni, pure pork, specially made sausage, and our special blend cheese.
Wherever you travel and see our Pizza King logo, you can rest assured knowing you will experience that same great “secret recipe” taste and value you have come to trust and love.
No Two Restaurants the Same
Despite our time-honored “secret recipe” and our unwavering dedication to fresh, wholesome ingredients, if you visit multiple Pizza King locations, you’ll soon find that they’re very different from one another. Each location has its own owner, and thus, each Pizza King has its own personality—its own take on the original dream and tradition.
Thank you for letting us be a part of your family tradition for over 60 years!
A Gentle Reminder…
A Royal Treat
~ The Schutz Family ~